PORTFOLIO

Selected Work & Projects

A collection of digital marketing, SEO, PPC, analytics, and web projects. This webpage currently is in the process of being re-designed and will not look like this in the final result.

PROJECT MEDIA

01 • SEO / Content

Chris/ WePlayHockeyToo

WePlayHockeyToo – An organization dedicated to develop resilient and confident hockey players of color by reaffirming their identity with professional support and hockey programs/tournaments.

PROJECT OVERVIEW

Chris realized he and his website weren’t appearing as high in search results, and had title tags/meta descriptions that were missing out on website traffic opportunity.

RESULTS / OUTCOMES

Improved Title Tags/Meta Descriptions, fixed technical issues like improper heading structure, and guided Chris on backlinking opportunities going forward.

TOOLS / SKILLS

SEO • Analytics • WordPress •  Backlinking

PROJECT MEDIA

02 • SEO/ Content

Rosa Ziebell / Reclaimed Colors

Reclaimed Colors – A decorative Ecommerce brand selling unique wall art with an unexpected resource.

PROJECT OVERVIEW

Rosa & her husband were having difficulties coming up with new ideas for content as her brand grew, as well as wanted her website to rank higher naturally.

RESULTS / OUTCOMES

Improved online search presence by updating website content, compressing high file size images, generated new blog posts, and optimized overall web copy.

TOOLS / SKILLS

SEO • SquareSpace• Content Creation • Reporting

PROJECT MEDIA

03 • PPC / Reporting

Florida Youth At Risk

FYAR – An organization dedicated to helping at risk youth through music and art programs.

PROJECT OVERVIEW

Was not optimizing their Google Ad Grant campaigns efficiently.

RESULTS / OUTCOMES

Improved landing page copy, utilized new keywords, adjusted bidding strategy, and improved website visits.

TOOLS / SKILLS

PPC • Analytics • WordPress • Content • Reporting • Google Tag Manager

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